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These layout suggestion and layout re-do's were done as a part of Course 1, Lesson 8A, on Visual Weight. I invite you to be brave and participate by senidng me a layout. It is how I learned to grow in skills, with others giving me suggestions.

1. contrast - I can read the text well. The only contrast going on with the photo is that her hair is dark and the frame is white. I think you lightening the photo just added to a soft mood of the photo ... although it took away from the contrast, it set a mood that works. My eye does go to the photo first still and that is what is important.

2. size - the photo and frame could be slightly larger to pull a little more visual weight to them, since the contrast principle is barely working.

3. color - The neutral colors are very pleasing to me. However, because the red and green bow is the only thing on the layout with color in it, my eye immediately jumps to it second and struggles to get anywhere else on the layout. Since you are going for an almost all neutral layout, either changing that embellishment to not be such a bright color or adding color in three places would work -- personally, I like all neutral, sort of like monochromatic schemes work, as they work with the softness of the photo and her gentle touch of the gift.

4. shape - not applicable.

5. texture - you have a lot of texture going on in the papers, but amazingly they seem to coordinate well and not fight or take away from the photo. I think the solid color of the frame helps to break up all the busy textures.

6. isolation - in a way, having only the photo have solid color is a form of isolation and helps to bring the eye to the photo.

7. value - that green and red also has value as a cute element.

8. balance - it feels very well balanced and grounded. The green and red bow, as negative of a review as it got above, actually is working as weight on the bottom half to counter balance the weight of the larger photo on the top.


Copyright Cheryl Rutledge-Brennecke
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